MNTN - Technical Writing for Partner Integrations & Partner Releases

Wrote and published 30+ technical articles covering MNTN's Product Releases, GTM, and its full third-party integration ecosystem, one of the most requested content gaps flagged by the support team.

Technical documentation for a CTV ad-tech platform's product releases, GTM, and third-party measurement and API integration ecosystem.

Context

MNTN's platform connects to a wide ecosystem of third-party measurement platforms, attribution partners, and data pipelines. Advertisers needed clear, accurate guidance on pixel setup, API access, and data exports to connect these tools to their campaigns, and this coverage was a known gap, one of the most requested content areas from the support team.

In addition, Advertisers also needed clear context and guidance on the latest product releases.

My approach

  1. Researched each integration from source

    • Worked with Product and Engineering SMEs to understand how each third-party tool actually connected to the MNTN platform, pixel setup, API access, data export behavior, before writing a word, rather than paraphrasing existing partner documentation. Connected with Platform Experience and Engineering SMEs to understand latest product release launches.

  2. Built a consistent article template

    • Introduced a standard structure, Overview, How It Works, and Shared Data, so advertisers could scan any integration article the same way regardless of which third-party tool it covered, and new articles could be produced faster once the pattern was set. For the product releases, I created a section within the Help Center where all product release updates live, created a standard template for each update entry, and linked it to the specific help center article where the update lives.

  3. Wrote for a business audience, not a developer one

    • Translated API access, pixel implementation, and data-export mechanics into plain language for performance advertisers and marketers, the actual audience using these articles, without losing the technical accuracy an SME review would catch.

Samples

Results

Published 30+ Integrations articles from scratch, covering product releases, GTM, and the full ecosystem of third-party CTV measurement partners and API connections. Closed one of the most requested content gaps flagged by the support team, part of the same broader content-quality effort that fed MNTN's chatbot resolution gains (see AI Implementation Strategy).